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IDEA® World Preview: What’s New in 2024?

2024 IDEA® World is right around the corner, and with so many new and exciting partnerships and programs this year, we can hardly wait for July 10-14! Our IDEA team has been working tirelessly to make...

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2024 IDEA Industry Award Recipients Recognized for Excellence in Health and...

IDEA® Health & Fitness Association is proud to announce the winners of the prestigious 2024 IDEA Industry Awards, sponsored by Herbalife Nutrition. The post 2024 IDEA Industry Award Recipients...

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2024 IDEA World was ONE for the Record Books! 

Just three weeks ago, from July 10-14, we came together for an unforgettable weekend filled with excitement and inspiration. I couldn’t be more proud of the IDEA® Health & Fitness family for...

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IDEA® Health & Fitness Association and American College of Sports Medicine®...

SAN DIEGO, CA, August 1, 2024 – IDEA® Health & Fitness Association and the American College of Sports Medicine® (ACSM) are pleased to announce their continued collaboration in hosting the highly...

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Maximizing Your IDEA Membership: Top 5 Most Popular Professional Resources

As fitness professionals, we know that staying ahead of trends, maintaining certification, and building a thriving business are crucial to success. At IDEA® Health & Fitness Association, our...

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A Game Changing Partnership for Fitness Pros and Club Operators

Combining IDEA’s extensive experience in offering education, resources and community support for fitness professionals with CoverMe’s cutting-edge technology, this new strategic partnership is...

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Wake-up Call from the World Health Organization

New data from the World Health Organization (WHO) represent a wake-up call for health and exercise professionals. The title of the WHO’s press release says it all: Nearly 1.8 Billion Adults at Risk of...

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Longer Sprint Intervals Achieve Fitness Faster

Comparison of different sprint interval protocols shows most efficient ways to exercise. New research shows that repeating multiple short sprint intervals is not as beneficial as fewer longer sprint...

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The Food Combos that Boost Heart Health

Not eating enough of these six foods is associated with higher cardiovascular disease and deaths globally. A study published in the European Heart Journal that was global in scope, led by McMaster...

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Calories, Not Meal Timing, Key to Weight Loss

A study finds that it’s caloric deficit that spurs weight loss, not any change in meal timing. When it comes to the battle of the bulge, we have more evidence that calories are king. A head-to-head...

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Brain’s Food Smell Circuitry Might Cause Overeating

A miscommunication between brain regions may lead some people to eat too much. No doubt, the smell of fresh-baked bread is appetizing when you’re hungry. At the same time, it can be less alluring if...

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Focus on Education

There’s no debating the importance of continual learning and staying abreast on recent health and fitness research. Additionally, nationally accredited fitness certifications require continuing...

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Heavy Resistance Training Provides Dividends in Older Age

Study finds resistance training near retirement age provides long lasting benefits. Motivate retirement-age adults to do a heavy resistance training program to reap more strength and functional...

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Resistance Training During Pregnancy Benefits the Unborn Child

Review study shows that pre-natal strength training is good for mother and child. Aerobic exercise during pregnancy is often recommended, while strength training benefits are overlooked. A new review...

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Physical Fitness and Teen Attention Span

New research shows more fit teens have better attention span and concentration abilities. Teenagers between 15 and 18 years of age with higher overall fitness show better performance on concentration,...

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Menopause and Fitness: Expert Guidance from Dr. Mary Claire Haver

Menopause is a significant phase that affects roughly half of the global population. Despite its widespread occurrence, menopause remains a topic often misunderstood and inadequately addressed,...

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Dietary variety boosts mental health

If you want to perform well ‘up top’ for years to come, research suggests that you don’t cut out healthy foods. Its long been said that variety is the spice of life. When it comes to diet, it also...

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NEW Solutions to Ongoing Industry Challenges

As the fitness industry continues to grow and evolve, so does the need for qualified and verified professionals. At IDEA Health & Fitness Association, we are always looking for ways to support our...

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Member Spotlight: Lida Johnson

“It is my vision to empower every individual to change the trajectory of their health through a holistic approach to wellness that does not rely on willpower. I help my clients gain skills, systems,...

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How Music Can Boost Client Retention

It’s not just a background noise to fill the silence—music can create an immersive experience that keeps clients engaged, motivated, and coming back for more. As a fitness instructor, leveraging the...

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